By never compromising on quality, Fashion World has stood the test of time and has consistently delivered the best available hair on the market for over 42 years. All of our ideas are inspired by the hair professionals we're lucky to call customers and the needs of their clients.
It all begins in the remote regions of Western China. These particular regions provide the perfect climate for healthy hair and are far removed from hair care that contains harmful ingredients. Fashion World’s hair is voluntarily donated and/or sold for fair compensation. This is a crucial requirement as we believe that each participant is just as important as the next.
Before beginning the manufacturing process, all collected hair undergoes countless inspections. We inspect the hair batches based on the following parameters:
Split ends
Strength levels
Elasticity levels
Moisture content levels
pH levels
Color saturation
Constant length
Curl density
Short strands
Hair fiber coarseness
Root and cuticle alignment to determine Remi® quality
Color treated hair - these are removed strand by strand
Lice or other external components that don't belong
At Fashion World, our approach to sustainability underpins all areas of our business.
