IT'S OFFICIAL! NEW BOHYME® ETHOS® COLLECTION

We are so excited to announce our newest collection - Bohyme® Ethos®. Ethos was inspired by our love of life and nature. We listened to hair professionals from around the world about what improvements they would like to see with hair extensions and in the overall hair industry. A few of the improvements they wanted to see were: amazing quality Remi® hair, pure and consistent colors, and more organic components. We are happy to report that we were able to hit all of these points plus more! We hope that you are happy with the work we put into the Ethos® collection. This will hopefully be a catalyst for the hair industry to see what other sustainable changes can be made.

Let’s start with the hair itself. After searching endlessly, we discovered the best Remi® hair from a remote region near Shangri-La. Amazing hair allowed us to hit pure, unique color ranges never seen before. Typically, our other collections would have to sit in a color bath for about 21 - 35 days to gently infuse colors into the hair. The Ethos collection sits in a 40 day organic fruit color bath, allowing us to achieve what wasn't possible before.

Caring about our planet
Ethos® products come sealed in air tight, recyclable packaging to maintain the healthiest environment. Avoiding exterior components like dust and moisture reduces shedding, prevents matting, and keeps your investment protected. We've found that hair extension packaging across the industry is wasteful and to combat this, we've produced fully recyclable packaging including the plastic holder.

Pushing the hair industry towards a better future
We believe that creating innovate, quality products is just as important as improving the standards and livelihood of all parties involved in the hair extension creation process. We want to influence the hair extension industry for a cleaner and healthier future. Internally, we've improved fair wages and safety standards, implemented more innovative waste water treatment systems, and more streamlined processes. Hopefully, some of our actions will inspire others to make even more changes.